Design with
Purpose & Passion
Rooted in two worlds, shaped by technology and tradition.
Born in Europe to an German mother and a American father, I came of age in the 1970s, surrounded by the hum of early computers—my dad’s passion became my playground. After serving in the Navy and earning degrees in Philology, MIS and Fine Arts, I found my true compass: the art of graphic design.
Great design is a conversation between past and present. My creative process is built on deep research and free-flowing brainstorming. I start with my trusty Blackwing Matte pencil and paper, sketching raw ideas before refining them into digital logos and visual identities. For me, branding is more than aesthetics—it’s the soul of an organization, distilled into form and color. I never present a concept unless it resonates, unless it feels right.
Because design isn’t just what you see—it’s what you remember.
